THE EXTRA VIRGIN BAR 
BY SAINTS PÈRES PARIS


An experiential retail concept that redefined how porcelain is experienced in retail, shifting it from distant display to something lived and engaged with. Built around a central bar, the space invited people to come closer, interact, and discover through taste, conversation, and craft. Porcelain became part of a sensory experience, connecting product to everyday rituals while opening the category to a new audience.
















THE ELIE SAAB DRESS 
THAT DIDN’T EXIST

Elie Saab Bridal was launching at the Vogue Bridal event in India, but the 100,000 beaded Rani pink gown wasn’t ready for the shoot. Across Paris, Lebanon, and New York, we recreated it with full accuracy in AI and produced the entire campaign in AI.
















THE  HEIMSTONE PUBLIC POOL

HOW DO YOU MAKE A STORE STAND OUT IN THE WORLD’S MOST EXCLUSIVE SHOPPING DESTINATION WITH A BUDGET THATS NORMALLY SPENT ON A WEEKEND IN SAINT TROPEZ?
















THE 100K INITIATIVE  

OCEANA X FOUND

ONE HUNDERED THOUSAND MARINE MAMALS ARE KILLED BY OCEAN PLASTIC ANNUALLY. A CAMPAIGN TO COMMEMORATE EACH ONE.


















WHAT DO YOU GIVE TO SOMEONE THAT HAS IT ALL? TIME.

LOUIS VUITTON

“TIME OUR MOST PRECIOUS MATERIAL” series series of VIP gifting items created to spotlight the savoire faire of the LV brand. each item has been created  to show the integrity put into each piece.  these candles in in a cable knot wave represented the time it took to make each piece of the cable knit capsule pieces















LEGACY BRAND. NEW APPROACH.

WESTFIELD

campaigns with global appeal. Using AI-driven production, we developed geographically diverse and expressive creative tailored campaigns for multiple markets. The result was a complete overhaul of Westfield’s campaign approach, powered by our AI workflows and production.














UN-NORMALISE PLASTIC 

A FILM FOR NO MORE PLASTIC

Walking past plastic on the beach, or watching it drift in the ocean, no longer feels confronting.we have accepted it. A campaign designed to challenge that acceptance, and make people see it again.

















BOTTEGA BEAUTY

A CONCEPT THAT DIDN’T EXIST WITHOUT PEOPLE THAT ALSO DIDN’T. TASKED TO HIGHLIGHT THE POWER OF CREATIVY WITH AI. THIS PROJECT EXPLORED HOW GENERATIVE AI CAN ENHANCE BOTH PRODUCT AND CREATIVE DEVELOPMENT & MARKET TESTING













TRAVEL THROUGH TASTE 
WITH NESTOR

We transformed Nestor from a standard office catering service into an immersive home dining experience during the COVID lockdown. Competing against platforms like Deliveroo and Uber Eats, we created a campaign that invited people to “travel through taste.” Partnering with renowned chefs such as Francis Mallmann, we designed weekly, city inspired menus accompanied by multisensory elements  from curated playlists and scented sanitising wipes to handwritten storytelling notes. Each delivery became a cultural journey, turning lockdown meals into memorable experiences and generating widespread international attention across major media outlets.


















A RE-DESIGN OF AN 
ABANDONED HOME




Casa Keçe reimagines residential living through raw materiality and sculptural restraint, an immersive spatial narrative shaped by ritual, light, and permanence. The project positioned our studio as a global voice in spatial storytelling, earning international recognition and features across leading design, fashion, and business publications worldwide.