“NATURE’S TREASURE”

 Here’s a hero ad concept that celebrates the natural ingredients of Sidr Shampoo while making the Ziziphus Spina-Christi tree the star. The tone is elevated, poetic, and visually immersive, focusing on craftsmanship, purity, and nature.




CAMPAIGN IDEA

“IF YOURE LOOKING FOR...”

If you’re looking to draw opposites from the product benefit in a disruptive, humorous, and memorable way for Sidr’s brand campaign. This campaign is suited for TV and social channels where is will pull the consumers attention and deliver a brand benefit.









STRONGER HAIR SPOT
HAIR PROTECTION SPOT

SHINY HAIR SPOT








Sharmin, 42 year old Bangladeshi Model
Shirin, 28 year old Persian Model
Shirin, 60 year old Persian Model
Aisha, 35 year old  Omani Arab Model
Amina, 22 year old  East African Omani Model
Farah 42 year old Baloch Model
Neha, 27 year old Indian model
Layla, 48 year old  Omani Arab Model
Alice, 33 year old Australian Model
Hind 20 year old Omani Arab Model
Aysel 38 year old Turksih Model